Fribourg artist Zoë Më unveils Switzerland's Eurovision 2025 entry, a multilingual ballad promoting human connection, set to represent the nation at Basel contest.
"Les fleurs sont plus belles quand tu les arroses"
"For me, people are like flowers, which means that, if we treat each other with respect, we can become the most beautiful version of ourselves"
Switzerland's Eurovision 2025 entry has been unveiled, with Fribourg artist Zoë Më presenting her powerful French-language ballad 'Voyage'. The song marks a significant moment for Swiss Eurovision history, being the first entry in a national language since Gjon's Tears' 'Tout l'univers' in 2021. The announcement comes as Switzerland prepares to host the contest in Basel, adding extra significance to the national selection.
At the heart of 'Voyage' lies a profound message of unity and human connection. The song's poetic French lyrics, including the metaphorical line 'Les fleurs sont plus belles quand tu les arroses' (Flowers are more beautiful when you water them), speak to the importance of nurturing human relationships. Zoë Më has explicitly positioned the song as a response to modern challenges like social media negativity and bullying, advocating for greater compassion and understanding in our interconnected world.
The 24-year-old artist brings a unique multicultural perspective to Eurovision, with her stage name combining Greek ('Zoë' meaning life) and Japanese ('Më' meaning eye) elements. Born in Basel and raised in Fribourg after spending several years in Germany, she embodies Switzerland's linguistic and cultural diversity. As the winner of SRF3's Best Talent competition, she represents a new generation of Swiss artists who seamlessly bridge cultural and linguistic boundaries.
The 69th Eurovision Song Contest will take place in Basel's St. Jakobshalle, with the final scheduled for May 17, 2025. As the host nation, Switzerland automatically qualifies for the final, though Zoë Më will still perform in the first semi-final on May 13 as a non-competing participant. This marks a special moment for both the artist and the nation, as she will perform in her birth city during one of Europe's most-watched musical events.