Latest Consumer Trends news and updates from Switzerland. AI-curated articles covering Consumer Trends topics.
Despite a 3.3% decline in total wine consumption, the Swiss are drinking more local brands. The Federal Office for Agriculture reports a 2.3% increase in Swiss wine consumption, pushing its market share to 37.5%.
In a significant market shift, Tesla failed to place a single model in the top ten best-selling electric cars in Switzerland last month. European manufacturers like Škoda, Volvo, and BMW now lead the rankings, indicating a major change in consumer preference.
The Swiss retail sector saw minimal growth of just 1% in 2025, according to market researcher NielsenIQ. The trend of consumers moving from brick-and-mortar stores to online shopping continues, with e-commerce growing by approximately 10% while in-store sales likely declined.
From trusted Swiss news outlets