Swiss Motorway Campaign Spending Exceeds Budget by 33%

Recent motorway referendum campaigns spent over CHF10 million, surpassing announced budgets by third, with supporters spending CHF5.22 million and opponents CHF4.51 million.

Key Takeaways

AI

Total campaign spending exceeded CHF10 million for Swiss motorway referendum
Supporters spent CHF5.22 million versus budgeted CHF4.62 million
Opponents spent CHF4.51 million versus budgeted CHF2.74 million
Campaigns exceeding CHF50,000 must be declared in Switzerland

By The Numbers

33%

Budget overrun percentage

CHF10 million

Total campaign spending

CHF2.48 million

Opposition campaign budget overrun

They Said

"Together, they invested over CHF10 million ($11 million), around a third more than announced in November"
— Swiss Federal Audit Office Report

1

Campaign Spending Overview

2

Supporters' Campaign Expenditure

3

Opposition Campaign Costs

4

Impact and Implications

Sources & References

Much more spent on Swiss motorway vote campaigns than budgeted

SWI swissinfo.ch

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