January 9, 2025|
AI
|11 months agoChinese E-commerce Giants Shake Swiss Retail Sector
Survey reveals 60% of Swiss retailers concerned about competition from Temu and Shein as sector faces mounting pressure
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Generated IllustrationKey Takeaways
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- The Swiss Retail Federation published its sector barometer for 2025 based on a survey of 90 managing directors.
- Medium-sized companies in the non-food sector are the demographic most impacted by low-cost platforms.
- Top concerns for Swiss retailers include price pressures, global political volatility, and sluggish consumer climate.
By The Numbers
Over 60%
Retailers concerned by online platforms
70%
Retailers feeling strong influence
79%
Retailers expecting stable sales
1.2%
Forecasted price increase
They Said
"Price pressures and competition remain the number one concern for Swiss retail in 2025."
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